Table Rewards: Designing a Loyalty Program - part I Casino Online
i58BET - Recently I had the opportunity to build a table game loyalty program called Table Rewards. The basic idea behind any casino loyalty program is to make players feel good about their purchase of an intangible product, namely, the gambling experience. Having lost $500 gambling, a player “needs” to feel that they have received something in return. In the old days, the benefit returned to slot online terpercaya a table player was based on the knowledge of the player by a host or a pit boss. This benefit or “comp” might have been a free meal, room, show or round of drinks. As the size and complexity of gaming operations grew, this early benefit system was replaced with computerized systems that enabled the capture of information such as the player's buy-in, average bet, time played and win or loss. Calculations could then be made on the earning potential from the player and a policy applied on how much of that could be returned in benefits. This me...